TikTok is introducing a updated setting that permits them to cut down on the quantity of AI-created content appearing in their timelines. This step comes as the platform disclosed that it currently hosts more than 1 bn AI-generated clips.
Trial and Implementation
The update is undergoing trials over the next few weeks before a global rollout. This advancement coincides with a surge in AI content, fueled by new AI video creators.
AI Proliferation Online
It has been noted that approximately a tenth of the quickest rising video streams on a popular video site only show AI-generated videos. A large amount of this content is classified as “AI slop”, a term for poor-quality, bulk-generated content that is often absurd or bizarre.
Our research shows that numerous viewers like content created using AI tools, including digital art to science explainers, and we want to offer the community the option to see more or less of that, according to their own choices,” commented a company executive.
Scale of AI Content
The platform shared that there are presently 1.3bn videos on its network identified as AI-generated. Collectively, in excess of 100 mn media items are added to the service daily, making clips made by AI a relatively small percentage of its overall inventory.
User Control Features
Users will be able to decrease or raise the amount of AI content they watch by using the content preference setting in the app and picking the AI content topic. Other topics that can already be controlled under the setting include politics, style, aesthetics, and choreography.
Platform Guidelines
The platform’s policies mandate users to label lifelike AI-made content, and it forbids malicious fake videos of public figures or critical incidents. Any realistic AI video that is without a tag can be removed under its terms of service.
In addition, the app will now attach an AI-generated tag to content made using its proprietary AI systems, or flagged by an collaborative effort for identifying artificial media. This step is designed to stop users from seeking to circumvent the labeling process.
Educational Initiatives
The company is additionally launching a $2m awareness program for experts and organizations to develop learning resources about ethical AI use. This project will support educational bodies dedicated to training coding and technology.
Platform Protection
The platform has justified its moderation strategy, following discussion over proposals to lay off a large number of review team members in Britain. It is expected to eliminate a significant number of roles in its user protection team in its British office, with worker representatives and internet security professionals voicing alarm that staff are being displaced by AI moderation.
A trust and safety lead explained that human moderation would still have a role, but artificial intelligence can shield workers by removing the most graphic content ahead of it has to be seen by humans. The company announced a notable drop in disturbing and violent content handled by safety staff over the previous year due to reliance on its AI tools.
“We think that it’s essential to combine humans and technology to ensure user safety,” she said. “We’ll have staff as part of that process, but we also think it’s highly necessary to limit contact with unsafe media as quickly as possible, which is where a extensive automated help is proving valuable operate efficiently.”
